How To Use The Internet to Sell Your Home in Central Texas

More people are successfully selling their homes online than ever before. However, with the market being so competitive, it can be tough to stand out. That’s why we’ve gathered our top tips to help you sell your home quickly and stand out from the competition!

Go Where The Buyers Are:

There are plenty of online listing sites to choose from. Start by searching for homes in your area and see which websites appear first. Often, Zillow and Trulia will top the list. Whether you like them or not, they attract a lot of real estate traffic. When you list your property on the MLS, it’s likely to be featured on these major sites. Even if you’re not advertising directly with them, make sure your property is well presented.

Some services will automatically share your listing across multiple top websites, so you only have to enter your information once. However, it’s important to review your listing on each site to ensure everything looks correct, as automation can sometimes cause data errors.

Consider Premium Listings:

When you search for properties on major websites, you’ll often notice the same ones appearing at the top repeatedly. These properties paid for that prime position, just like the agents who appear first. If you want to boost your property’s visibility quickly, paying for a top spot can be worth the investment.

Create a Property Specific Website:

A creative way to sell your home online is by creating a website dedicated to your property. Setting up a simple website and domain is affordable, and with some SEO, great content, and quality images, you can quickly build a site that competes with the major listing platforms when showcasing your home!

Use Amazing Photos:

The saying “a picture is worth a thousand words” couldn’t be more true. You want the words describing your home to be “stunning, spacious, and immaculate” — not “dated, cramped, and dingy.” Photos give buyers their first impression and help them decide if they want to learn more. It’s hard for buyers to picture themselves in a home filled with personal items, so start packing up knick-knacks and clearing out clutter. Afterward, hire a professional photographer to capture your home. Compare listings and you’ll quickly see the difference between professional photos and ones taken with a cell phone from the street.

Use an Accurate Description of the Property:

Provide as much detail and accuracy about your property as possible. Be honest about any defects, but don’t forget to highlight features that could attract the right buyer. For example, if you’ve recently replaced the roof or if the kitchen is spacious and full of natural light, make sure to mention those details.

Watch Your Words:

When house hunting, listings can start to blur together. If you only use basic adjectives, every property will seem “beautiful” and “cozy.” Avoid blending in with the crowd! Use vibrant, specific language to make your listing stand out. Don’t settle for generic descriptions—highlight what makes your property unique.

Use Data To:

Gathering, understanding, and using data can greatly increase your chances of a quick sale. With data, you can:

• Run comparisons of recently sold properties in your area.
• Find and reach out to the top real estate agents. Online reviews can help you choose the right agent for you!
• Examine market trends for real estate in your area. Consider questions like: When is the best time of year to sell my Central Texas house? What are the current buyer demographics?

Are you ready to sell your home in Central Texas? We are ready to help! Fill out this form, or give us a call now! 512-230-3469